Bangle Butt Banished
July 9, 2008, 3:55 pm
Filed under: Design

The much maligned Bangle Butt of BMW is being toned down.

From the Wall Street Journal:

Breaking with a look introduced in a controversial model unveiled in 2001, the 7 Series is returning to simple, sleek lines. It no longer has a bulging trunk lid (dubbed the “Bangle butt” after its designer, Christopher E. Bangle) or headlights often described as “tearful,” with accentuated curves on the lower lid. . . . BMW hopes to woo customers with radical innovations under the skin, such as a thermal imaging camera that spots stray pedestrians at night, Internet access and four-wheel steering, which reduces the turning radius of the car.

Chris Bangle is now the design director for BMW Group (not just BMW).


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